Tuesday, February 19, 2008

Fastest growing Indian Business

Read this article on time.com and you would be surprised to know what has become one of India's fastest growing business. This is not entirely surprising if you take into the consideration what India surfs for on the net. According to a India Online 2007 (A survey conducted by JuxtConsult, an online research solutions consultancy firm), 48 percent of urban net users in India use the Internet for online matrimonial search.The popularity of online matrimonial search has really surged in last one year. Last year the percentage of all net users undertaking matrimonial search was only 15 per cent. At 48 per cent usage level now, the category has seen an addition of a 33 per cent of all net users joining the category in this year. With so many Indians looking for a soul mate online, the number of users in this category has increased exponentially and along with that has increased the fraud that goes along with it. More and more people are looking at Dating detectives to find out that they are not being cheated.

BTW the most used activities on the net are email, job search and instant messaging.

1 comment:

Nitin said...

I am sure you must be contributing to this.